Just the best kids clothes for the planet. We've made the softest, the coolest baby, toddler, kids and teens clothes on the planet, created ethically at factories that pay employees a living wage, with sustainable materials. mini mioche was founded in 2008 by Alyssa Kerbel after the birth of her daughter. At that time, Alyssa found it very difficult to find great, simple ethically-made basics especially in neutral colours